I’m working on a communications practice test / quiz and need guidance to help me learn.

Example of questions are below. If you are okay with this, you should be okay with the questions.

True & False

1. Probability-based sampling occurs when everyone in the population has an equal chance of being selected in the research study.
   1. True b) False

1. When researchers compare social media platforms (Twitter, Facebook, Instagram) by generational groups (Baby Boomers, Millennials), they are comparing at least 5 variables
   1. True b) False

1. A pre-test or a pilot-test is a necessary step in conducting a survey because it allows the researcher to gauge the strength of the questionnaire.
   1. True b) False

1. Beneito-Montagut (2011) recommended that expanded ethnography offer multi-site, multi-media, and a user-centered methodological approach.
   1. True b) False

1. In order to increase the credibility of a qualitative study, the researcher may seek longer exposure to their research participant(s) in order to gather additional information.
   1. True b) False

Multiple Choice

1. Which trait is not shared between qualitative and quantitative data analysis?

1. Researchers infer from empirical details to abstract ideas
2. Both use public process to describe in detail the methodology
3. Research is available for others to inspect
4. Analysis begins after data is collected
5. Both rely on assessing the quality of data (validity, reliability, and trustworthiness, for example)

1. When writing a survey questionnaire, it is important to:
   1. Refer to the recent past
   2. Be simple
   3. Be specific
   4. All the above
   5. (a) and (c) only

1. “Do Zombies like human brains and salsa dancing?” is an example of:

1. A double-barreled hypothesis
2. Jargon/slang type question
3. Prestige bias
4. A double-barreled question
5. Unethical research

1. Esther Honig’s research regarding beauty is considered:
   1. In-depth interviews
   2. Survey sample
   3. A probability-based sampling strategy
   4. Qualitative research
   5. None of the above
2. Many qualitative researchers use the following criteria in order to establish the trustworthiness of qualitative findings:
   1. Credibility, transferability, dependability, and confirmability
   2. Validity, transferability, reliability, and confirmability
   3. Credibility, authenticity, dependability, and confirmability
   4. Validity, authenticity, reliability, and dependability
   5. Authenticity, transferability, reliability, and dependability

Answers:

T&F: 1a, 2b, 3a, 4a, 5a

MC: 1d, 2d, 3d, 4d, 5a